The Dental Marketer

Discover the practice-changing power of a unified team guiding every patient from check-in to checkout! In this episode, Dr. Jaspreet Gill opens up about the mental and strategic balancing act of guiding Countryside Smiles, sharing how time, patient experience, and ROI intertwine in daily decisions around hiring, technology, and workflow design. You'll hear firsthand how the focus shifted from setting up operations to facing nuanced choices: should you invest in tech, hire another team member, or build the next system to scale? Dr. Gill brings clarity to what it means to “pick your headaches wisely,” ensuring every move supports both the patients and her team. What sets her practice apart? Around year two, Dr. Gill rewrote the playbook by unifying the traditionally divided front and back office, creating patient care coordinators who guide each person seamlessly from intake through billing and beyond. This personalized model, made possible with cloud-based tech and a hand-picked team, eliminates friction and elevates quality care. She dives into performance-based incentives, salary solutions to retain talent, and hyperlocal marketing, all while sustaining profit, minimizing turnover, and keeping compassion at the center. Whether you’re a new practice owner or aiming to future-proof your office, Dr. Gill’s candid insights and tested strategies offer a blueprint for sustainable and human-centered growth! What You’ll Learn in This Episode: Ready for practical strategies that put people before processes? Listen now for real-world lessons on practice ownership! ‍ Sponsors:‍ Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer ‍ Guest: Dr. Jaspreet Gill Practice Name: Countryside Smiles Check out Jaspreet's Media: Practice: https://countrysidesmiles.com/ Facebook: https://www.facebook.com/Countrysidesmiles Instagram: https://www.instagram.com/countrysidesmiles/ ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

Dreaming of landing big, full-mouth rehab cases in your practice? In this episode of Fail Forward, Dr. Andy Tran shares his sobering story of chasing high-ticket dentistry, only to find his foundation and personal life taking a toll. Hear how redefining success allowed him to save and strengthen his practice, offering valuable lessons about choosing the right patients, putting front-line systems in place, and balancing ambition with reality. Don’t fall for the shiny red object—tune into this episode to learn from Dr. Andy's missteps and fortify your foundation for sustainable growth! ‍ ‍ Listen to Andy's Other Episodes Here: Just Listen... Dr. Hieu Pham & Dr. Andy Tran – The Dental Marketer Podcast Just Listen... Dr. Andy Tran & Dr. Richard Low – The Dental Marketer Podcast 83: Dr. Andy Tran & Linda Phan | What's the most important thing to know when owning a dental office? – The Dental Marketer Podcast 315: Dr. Andy Tran | It's Been 2 Years Since He's Opened His Start-Up... – The Dental Marketer Podcast Just Listen... Dr. Andy Tran & Linda Phan | Apex Dental Studio – The Dental Marketer Podcast Day 2: Dr. Richard Low & Dr. Andy Tran | The Breakaway Series | Business Masters Edition – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

Can a $5,000 marketing budget over 90 days genuinely bring new patients through your front door is it a waste of money? In this episode, Michael sits down with Lamar Woods of Adhere Patient Management to strip away the guesswork. Lamar shares what truly moves the needle in dental practice marketing (and here's a hint: it’s not just impressions or clicks.) He unpacks the exact metrics that signal a win by the 90-day mark, focusing on predictable lead flow that turns into real-life appointments and patient visits, not just empty calls or unqualified leads. Lamar dives deep into the essentials every dental practice must have before investing a dime, like a trustworthy, conversion-ready website and robust call tracking. Discover common pitfalls that sabotage new patient bookings, especially at the front desk, and why scripts, coaching, and call reviews are non-negotiable when call volumes spike. You’ll walk through the recommended $5,000 marketing playbook, from campaign breakdowns on Google Search to step-by-step expectations at 30, 60, and 90 days, plus the realities of ad spend and diminishing returns. Whether you’re frustrated by flat results or hungry for predictable patient growth, you’ll leave this episode ready to take control of your marketing ROI. What You'll Learn in This Episode: Hit play and find out exactly how to turn your marketing spend into real new dental patients. No more guesswork, just clear action steps! ‍ Sponsors:‍ CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69 Guest: Lamar Woods Business Name: Adhere Patient Management Check out Lamar's Media: Website: https://www.adherepatient.com/ ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Ever faced a setback in your practice that challenged your mindset? Learn how to escape scarcity thinking and navigate tough situations with abundance and strength! In this episode of the Fail Forward series, CJ DuBe' shares the painful story of a lowball buyout after scaling from 0 to 8 million in three years that left her questioning her worth. However, CJ didn’t let this setback define her, as she embarked on a spectacular journey, learning to channel her unique abilities in teaching, facilitating, and coaching. Listen in to discover how shifting from a scarcity mindset to an abundance outlook, and focusing on love and trust, can help overcome setbacks and bring about phenomenal growth. Don't miss out on this inspiring tale of resilience and transformation, crucial lessons for any dentist or practice owner! ‍ ‍ Listen to CJ's Other Episodes Here: 287: CJ DuBe | The simple concepts and tools to gain TRACTION in your practice. – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

What happens when you stop seeing neighboring dentists as rivals and start building authentic alliances instead? In this episode, Michael sits down with Dr. Chethan Chetty, fresh from a transformative three-year term as president of the Academy of General Dentistry. Having balanced his “second job” of intense advocacy with the demands of running his practice and raising a family, Dr. Chetty reflects on the unique pressures and privileges of leadership. He shares why organized dentistry is crucial for every dentist and reveals the advocacy battles few dentists realize are unfolding behind the scenes with legislators and policy makers. Hear firsthand stories of how professional unity can safeguard dentistry’s future and protect patients from disruptive policy changes. The conversation dives into the realities facing today’s dental practice owners: mounting student debt, the lure of DSO positions, insurance headaches, and shifting patient expectations. Dr. Chetty unpacks real mistakes and leadership lessons learned while scaling his practice from “mom and pop” operation to a team of four associates, all while keeping culture and communication at the heart of growth. He details practical strategies for building collaborative relationships with neighboring dentists, managing staff dynamics, implementing technology, and responding to accelerated changes in the industry, including labor law shifts, AI-driven tools, and practice management innovations. What You'll Learn in This Episode: Ready to see the bigger picture and seize control of your dental career? Tune in now and learn how advocacy, leadership, and community could be your next big move! ‍ Sponsors:‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍ Guest: Dr. Chethan Chetty Practice Name: Eagle Rock Family Dentistry Check out Chethan's Media: Website: https://www.eaglerockdentistry.com/ Instagram (Personal): https://www.instagram.com/drchettydds/ Instagram (Practice): https://www.instagram.com/eaglerockdentistry/ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

Are you unknowingly stifling your team's growth by constantly providing solutions? In this episode, Shane Simmons shares his experience of unintentionally becoming a roadblock in his dental marketing company, Crimson Media, due to his quick-fix problem solving approach. Discover how he pivoted his leadership style to empower his team through the 1-3-1 method, and how this can foster critical thinking, enhance team skills, and ultimately drive your dental practice growth. If you’re ready to step back and allow your team to emerge empowered and innovative, dive into today's episode! ‍ ‍ Listen to Shane's Other Episodes Here: MMM [Google Ads] How to Easily Attract New Patients with Predictability – The Dental Marketer Podcast MMM [Internal Marketing] Using Social Media Ads & Email Marketing to Target Existing Patients for Unscheduled Treatment & Referrals – The Dental Marketer Podcast MMM [Google Ads] The Best Way to Attract More Dental Implant Patients on a Limited Budget – The Dental Marketer Podcast 174: Shane Simmons | The Type of Marketing That Intrigues Human Beings – The Dental Marketer Podcast MMM [Social Media] 3 Aspects of a Social Media Ad That New Patients Want to See – The Dental Marketer Podcast MMM [Uncommon] The Power of Local Business Groups and the Reciprocity Effect – The Dental Marketer Podcast MMM [Internal Marketing] Ramping Up Patient Referrals With an Annual Community Event! – The Dental Marketer Podcast MMM [Google Ads] 3 Steps You Should Take with Every Ad Campaign, From Initial Call to Scheduled Patient – The Dental Marketer Podcast MMM [Websites] 3 "Must Haves" Your Website Needs to Be Seen by Google & New Potential Patients – The Dental Marketer Podcast MMM [SEO] Most SEO Campaigns Are Missing This One Single Most Important Strategy – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Follow on Your Favorite App! https://lnkfi.re/TDMPod

What happens when you stop letting insurance define your patient experience in one of the world’s toughest markets? In this episode, Dr. Fatina Shtivelman opens up about what it takes to not only build a pediatric dental practice from scratch in Manhattan, but also completely reinvent its business model. She describes the emotional and mental “second baby” her practice became, alongside the constant juggle of refining systems, surviving a pandemic, and keeping both her team and vision aligned in the heart of New York City. Dr. Shtivelman shares the pivotal decision to leave insurance networks behind, revealing why she shifted toward a boutique, fee-for-service model and how this move (while nerve-wracking) ultimately elevated every aspect of her practice. You’ll hear honest stories about hiring and leadership, from tracking interview punctuality in a city obsessed with time to watching her office manager grow from assistant to hygienist to leader. Dr. Shtivelman details the exact systems she’s built to safeguard consistency, minimize burnout, and empower every team member. She shows us the marketing, review, and tech strategies that help her attract the right families, boost profitability, and reclaim peace of mind. If you’re a dental practice owner or dreaming of becoming one, her practical insights will help you create a practice that’s both deeply personal and truly exceptional. What You'll Learn in This Episode: Let's listen to Dr. Shtivelman’s hard-won practice-building secrets today! ‍ Sponsors:‍ Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer ‍ ‍ CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69 Guest: Dr. Fatina Shtivelman Practice Name: Gramercy Kids Smiles Check out Fatina's Media: Practice: https://www.gramercykidssmilesnyc.com/ Instagram: https://www.instagram.com/gramercykidssmiles/ TikTok: https://www.tiktok.com/@thetoothfairynyc ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod ‍

Are you holding back spending in your dental practice and wondering why you aren't seeing the growth you expect? In this episode of Fail Forward, Dr. Brandon Prior shares how he overcame this mentality and transformed his practice. After initially hesitating to make investments due to fear of spending, he realized his actual failure was protecting cash instead of maximizing his valuable time and capacity. Learn how investing back into your practice in areas like hygiene and marketing can create leverage, increase production, and propel you into rapid growth. For dental practice owners ready to break out of the grind and embrace strategic spending for growth, don't miss Dr. Prior's game-changing insights! ‍ ‍ Listen to Brandon's Other Episodes Here: 412: Dr. Brandon Prior | 100 West Dental – The Dental Marketer Podcast Day 2: Dr. Brandon Prior | The Breakaway Series | Business Masters Edition – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod ‍

Imagine a world where your workflows align effortlessly, teams communicate seamlessly, and every patient gets a tailored experience, all thanks to AI technology and all-in-one software. In this special episode, Dr. Rania Saleh returns to celebrate Oryx’s 10-year milestone and candidly shares the origin story behind building a comprehensive dental practice software platform. Drawing from her own pivotal transition, from running a thriving dental practice to founding Oryx after a health crisis exposed the limits of existing systems, Dr. Rania reveals how necessity sparked the creation of automated, clinically-driven workflows. She walks us through the earliest days of envisioning patient-facing reports, risk assessments, and truly evidence-based care, plus the surprising challenges that came with bridging technology and real-world dentistry. As Oryx evolved far beyond its early plug-in roots, Dr. Rania opens up about tough decisions: ripping out parts of the platform she once prized to keep pace with rapid advances in AI and practice management. She compares the growing pains of a scaling SaaS company with those of an expanding dental team, underscoring the urgent need for culture, leadership, and focused feedback in delivering consistent patient experiences. Whether you’re a solo dentist eyeing growth or a multi-office DSO navigating complexity, this behind-the-scenes conversation offers actionable insights on technology adoption, systematizing clinical excellence, and leading a practice (or platform) your whole team believes in! What You’ll Learn in This Episode: Don’t miss this inside look at building a dental practice and a platform that actually works; hit play now to transform your systems and patient care! ‍ Sponsors:‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍ Guest: Dr. Rania Saleh Business Name: Oryx Check out Rania's Media: Website: https://thedentalmarketer.lpages.co/oryx/ Instagram: https://www.instagram.com/oryxdentalsoftware/ Facebook: https://www.facebook.com/OryxDentalSoftware Rania's Past Episode: 453: Dr. Rania Saleh | The Visual Edge: How to Improve Treatment Acceptance Rates – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod ‍

Grit is important, but it's not everything. Discover what else it takes to succeed in the fiercely competitive dental industry! In this episode, we welcome Allison Norris, CEO of The Dentele Group, who candidly shares her journey of leaving a stable career as a dental hygienist to stumble, fumble, and finally, successfully found a leading non-clinical recruiting agency in dentistry. Through her story of trust betrayed, battling depression, and trials of early innovations, she offers key insights into valuing one's time, protecting intellectual property, and nurturing relationships, all while building resilience and authenticity in character. Dive into this episode to learn how to navigate the downside of ambition and success in the dental profession, and how to emerge stronger and wiser with each setback. ‍ ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

What does it really take to launch a dental startup while juggling motherhood, a mission-driven vision, and a learn-as-you-go leadership style? Dr. Pooja Makam opens up about building Lumina Dentistry from the ground up, all while parenting two toddlers and fighting for a patient-first approach in a world of corporate pressure. In this episode, Dr. Makam takes us behind the scenes of opening her North Carolina practice, from tackling unexpected technology meltdowns to navigating hiring heartbreaks and financial curveballs. She contrasts her corporate dentistry experience with her drive to create genuine, customizable care, revealing how she implemented efficient workflows and a “comfort menu” that attracts modern patients without hard sells. You'll hear real stories of operational fires, evolving boundaries, self-forgiveness, and the power of vetting vendors and advice. If you’re dreaming of practice ownership (or simply want to survive your startup season,) you'll want to hear Dr. Makam’s story! What You'll Learn in This Episode: beforeTurn up the volume for a raw, practical guide to launching and growing a dental practice on your own terms. ‍ Sponsors:‍ CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://sta.mx/vz69 Guest: Dr. Pooja Makam Practice Name: Lumina Dentistry Check out Pooja's Media:‍ Website: https://dentist-morrisville.com/ Instagram: https://www.instagram.com/luminadentistry/ Facebook: https://www.facebook.com/profile.php?id=61575688889108 ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

If the fear of facing complex dental implant failures is holding you back, this episode is your key to turning those failures into opportunities! Dr. Evan Matthysse shares his transformative experience of initial implant failures that led to a turning point for their dental practice. Listen as he reveals how tackling the fear and learning from the best in the field widened their service portfolio, boosted their reputation for handling advanced implant cases, and enhanced overall growth. To all dentists grappling with a fear of failures and complexities: don't miss this chance to learn from Dr. Matthysse's journey and turn your potential setback into your greatest success. ‍ ‍ Listen to Evan's Other Episodes Here: 285: Dr. Evan Matthysse | Choosing the Perfect Software Stack for Open Dental Users – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

What if a warm welcome and a personal touch could be the most powerful tools for growing your dental practice? In this episode, Dr. Allon reveals how her journey from corporate dentistry to solo practice was powered by a desire for meaningful patient relationships, family support, and a relentless commitment to hospitality. She shares the step-by-step systems her Clear Lake office uses to maximize comfort and efficiency, from five-minute patient intake to comprehensive 90-minute new patient exams and personal follow-up calls after treatment. Dr. Allon also reflects on the behind-the-scenes grit required to launch her practice: navigating unexpected DIY build-out challenges, winning initial patients through strategic signage and ground marketing, and fostering a collaborative, no-ego team culture that attracts both patients and staff. Whether you’re considering the leap into private practice or want inspiration on building trust and visibility, you’ll find practical insight and encouragement in Dr. Allon’s candid story. What You'll Learn in This Episode: Join us for a behind-the-scenes look at how real, patient-focused dentistry can transform your practice and your community! ‍ (This episode originally aired on 1/18/2024) ‍ Sponsors:‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer ‍ Guest: Dr. Liel Allon Practice Name: DentAllon Dentistry Check out Liel's Media: Practice: https://www.dentallondentistry.com/ Instagram: https://www.instagram.com/dentallon_dentistry/ ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Tangled in the web of low-performing staff? Learn how to cut loose and fire fast for the well-being of your practice. In this episode of The Fail Forward series, Dr. Gabe Ross honestly shares the lesson he learned the hard way about the necessity of staff turnover for the greater good of his pediatric dental practice. Sifting through his personal experience of reluctantly firing an underperforming dental assistant, Dr. Gabe elucidates why sometimes, removing the problem from your team can be the healthiest decision for your team and your patients. Tune in to give your practice a new lease of strength by learning how to handle tough staffing decisions! ‍ ‍ Listen to Gabe's Other Episodes Here: MMM [Ground Marketing] How Dr. Gabe Ross Creates Highly Effective Partnerships with Specialists – The Dental Marketer Podcast 284: Dr. Gabe Ross | Oak Landing Pediatric Dentistry – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Are you trapped in hustle mode and afraid of what happens if you slow down? In this episode, Dr. Sana Yusuf jumps right into stepping away from the relentless “hustler” mentality that shaped her academic and professional journey, and into a space where fulfillment is measured by flexibility and presence, not just financial milestones. With refreshing honesty, Dr. Yusuf explains why extreme wealth no longer defines her sense of security. Her practice now covers what matters most: family, stability, and the freedom to breathe. She delves into the exhausting impact of constant gratitude and positivity, revealing how coping habits formed by early traumas can lead to minimizing struggle rather than truly processing it. From navigating the mental weight of multiple business obligations to the life-changing decision to sell her second practice, Dr. Yusuf shares what it really takes to let go and prioritize quality of life over unending hustle. The conversation shifts gears to reveal what works (and what doesn’t) in dental practice marketing today. Dr. Yusuf gives a behind-the-scenes look at everything from unsuccessful yearbook ads to surprisingly effective targeted mailers and the evolution of her social media strategy. She also reflects on the pitfalls of chasing volume over vision, emphasizing her desire for a practice known for its distinct strengths, not price wars. Dr. Yusuf discusses the hard-earned lessons of setting boundaries with staff and patients and what she’d do differently after partnership challenges. Plus, you’ll hear how her journey is guiding her toward a more focused, identity-driven future and the boundary-setting advice she wishes she’d received sooner. What You’ll Learn in This Episode: Don’t miss this honest, behind-the-scenes episode highlighting the power of boundaries, the truth behind “staying positive,” and the beauty of building a practice that prioritizes depth over constant hustle! ‍ Sponsors:‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Guest: Dr. Sana Yusuf Practice Name: Sana Dental Studio Check out Sana's Media:‍ Website: https://sanadentalstudio.com Email: admin@sanadentalstudio.com Instagram: https://www.instagram.com/sanayusufdmd (personal) https://www.instagram.com/sanadentalstudio (practice) ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod ‍

Are you finding that the administrative burden of PPO participation is costing you more than it's earning? This episode features Lisa Weber, a PPO expert, shedding light on the hidden and often overlooked administrative cost associated with PPO participation. She tells the real story of a dentist facing a tough decision about whether to hire a full-time employee to manage UnitedHealthcare or terminate the network altogether. Tune in to gain valuable insights on how to view an insurance network burden relative to its value, helping you make strategic decisions that could directly impact your profit margin. If you're wrestling with insurance networks, this episode is an eye-opener you can't afford to miss! ‍ ‍ Listen to Lisa's Other Episodes Here: 75: Lisa Weber | Unlock The PPO, Teams, Numbers, and all about dental insurance – The Dental Marketer Podcast MMM [Insurance] Here's Why You Should Treat Your PPO Insurance Carriers Like Every Other Marketing Strategy – The Dental Marketer Podcast The Making of SMILE & CO. - Episode FOUR – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod ‍

Imagine reclaiming 30+ hours a month for patient care, growth, and your own peace of mind with the help of AI and team empowerment. In this episode, we sit down with Dr. Jordan Sanders of Knox Mountain Dentistry, who opens up about the transformative journey from launching a startup practice to leading a bustling, seven-operatory dental office that stands out for its patient-centric approach and in-house innovation. Dr. Sanders shares candid insights about the growing pains and rewards of scaling up, from handling a steady influx of new patients to managing a dedicated (and ever-evolving) team. He explains how he’s harnessed his passion for education, teaching 3D printing techniques, and traveling to speak for major dental companies while learning to juggle these responsibilities without compromising on care. As Dr. Sanders reflects on the highs and lows of ownership, he reveals the real-world strategies that keep his practice running smoothly and his own well-being in check. You’ll hear about the mindset shifts he’s made, including letting go of micromanagement, creating structured paths for staff growth and raises, and leveraging AI to streamline tedious administrative work. Dr. Sanders delivers heartfelt advice about building a practice that aligns with both professional and personal values, encouraging us to prioritize mental health, be intentional about growth, and never lose sight of the human touch in dentistry. What You'll Learn in This Episode: Hit play to discover Dr. Sanders’ hard-won lessons and actionable strategies for building a dental practice with heart, purpose, and balance! ‍ Sponsors:‍ ‍Net32: Founded by a dentist, for dentists. Net32 is the leading online marketplace for dental supplies, helping dental and medical professionals save on high-quality products for over 25 years. Start saving today at: https://www.net32.com/dentalmarketer All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/Guest: Dr. Jordan Sanders Practice Name: Knox Mountain Dentistry Check out Jordan's Media:‍ Website: https://knoxmountaindentistry.com/ Instagram: https://www.instagram.com/knoxmountaindentistry/ Instagram: https://www.instagram.com/ascenddentaleducation/ Jordan's Previous Episodes: 375: Dr. Jordan Sanders | Knox Mountain Dentistry – The Dental Marketer Podcast 456: Dr. Jordan Sanders | The Power of Personalization: Captivating Your Ideal Patients with Content – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Subscribe on Your Favorite App! https://lnkfi.re/TDMPod

Is your dental practice unknowingly losing money through shared network relationships? In this episode of Fail Forward, Lisa from Unlock the PPO launches into one of the most overlooked factors affecting dental practice revenue: the dynamics of shared networks. Discover how unsuspecting practices can find themselves receiving reduced payments without realizing, and learn actionable strategies to protect your practice against this pitfall. From training your front desk to be "the keeper of the gates" to understanding new shared network announcements, Lisa offers key insights and practical tactics that could significantly impact your practice's bottom line. Don't let lack of awareness about shared networks affect your profitability; listen to this episode and stay on top of your practice's financial health! ‍ ‍ Listen to Lisa's Other Episodes Here: 75: Lisa Weber | Unlock The PPO, Teams, Numbers, and all about dental insurance – The Dental Marketer Podcast MMM [Insurance] Here's Why You Should Treat Your PPO Insurance Carriers Like Every Other Marketing Strategy – The Dental Marketer Podcast The Making of SMILE & CO. - Episode FOUR – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

Are you prepared for the challenges that come with practice ownership, from hiring the right staff to deciding on tech that will truly make a difference? In today's episode, Dr. Cindy Rask of Bespoke Dental opens up about the real highs and lows that come with stepping into the driver’s seat of practice ownership. You’ll hear firsthand about the bold decisions she’s considering, such as investing in same-day crown technology despite significant upfront costs, and the tough conversations that reshaped her team during challenging financial moments. Cindy doesn’t shy away from vulnerability as she recounts the evolution of her practice’s team dynamics, her renewed focus on core values like teamwork and integrity, and the marketing missteps that taught her the power of tracking and strategy. From revamping patient communication and collection processes to celebrating year-one milestones with fresh eyes, Cindy shares practical lessons and honest reflections on what it means to build trust; not just with patients, but with your staff and yourself. This episode is packed with actionable insights for anyone seeking to navigate the complexities of practice ownership and foster a resilient, patient-focused team! What You'll Learn in This Episode: Tune in now to discover Dr. Cindy Rask’s essential lessons on overcoming the hurdles of practice ownership and leading with purpose! ‍ Sponsors:‍ CallRail: Call tracking + AI that turns calls into campaigns that convert, quality patients, and cost savings. Click our link to start a free trial today! https://www.callrail.com/dentalmarketer Guest: Dr. Cindy Rask Practice Name: Bespoke Dental Check out Cindy's Media:‍ Website: https://www.bespokedentalga.com/‍ Instagram: https://www.instagram.com/bespokedentalga‍ Facebook: https://www.facebook.com/bespokedentalga ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Let Us Know How We're Doing on Apple Podcasts!

No dentist dreams of living paycheck to paycheck. Yet, that was Dr. Alan Stern's reality after making several strategic mistakes that found him stuck in a cycle of debt and stress. In this episode of Fail Forward, Dr. Stern speaks openly about how he turned his life around by choosing financial freedom over the illusion of success, a move that not only rescued him from his emotional and financial low, but revitalized his entire practice. More than a story of recovery, this episode is a testament to the transformative power of facing your financial failures head-on. Tune in to discover how you, too, can escape the imprisoning cycle of financial obligation and reimagine your practice as a consistent, stress-free success! ‍ ‍ Listen to Alan's Other Episodes Here: From Provider to Healer: Embracing Empathy in Your Career | Dr. Alan Stern | MME – The Dental Marketer Podcast ‍ Host: Michael Arias Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Love the Podcast? Let Us Know How We're Doing on Apple Podcasts! ‍ ‍